UX Designers Use Psychology To “Manipulate” Their Users

As technology has continued to improve, new roles have evolved in the digital world. One of the most important roles today is that of the UX designer. If you are a UX designer, there is a good chance that people look at you with a quizzical look when you tell them what you do. Sometimes, […]

How Your Website Affects the Customer’s Subconscious

In less than 10 seconds, a big percentage of the people who visit your restaurant’s website will bolt. With little hesitation, they will click the back button or type in a new URL. Some will realize that what they are looking for isn’t on your website, but many users who bounce (a web analytics term) […]

How to Persuade Someone Online: A Simple 5-Step Approach

Read a lot of business websites for fun? Me, neither. With the rare exception, most of us would rather be enjoying our hobbies and spending time with family and friends. If we want to be entertained online, there’s always social media and funny cat videos. Your business website isn’t there just to entertain or look […]